ERUM SHEIKH
A newcomer to the industry, Erum is passionate about art, fashion and music and how they influence hair trends. Born and raised in Ottawa, Erum has travelled extensively throughout Europe and Pakistan. She began her training 3 years ago at Algonquin college and has apprenticed under both Aveda and Goldwell education artists. Erum has joined Modmop as a New Talent Stylist to further her education and begin building her clientelle. To welcome Erum, Modmop will be offering her services at a lower price point for a limited time.